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Inside Our 6-Month Back Pocket Blogger Retainer
Grow Traffic off Social Media with Keywords Your Clients are Actively Searching For
Grow Traffic off Social Media with Keywords Your Clients are Actively Searching For
Back Pocket Blogger is the ultimate solution for busy photographers who want to not only grow their traffic to increase their lead pool but also want to spend less time posting on social media just to get the next client.
With Back Pocket Blogger, the second your highlights from your session are ready, you can get an optimized blog post back within 72 business hours.
Between photographing double-header weddings & evenings spent hunkering down and editing, your blog backlog continues to grow a mile a minute.
Back Pocket Blogger is a 6-month blogging retainer. Never worry about blogging again - we'll write all your posts within 72 business hours.
What's Included
Your blog posts should be more than just a place to show off your work. They should actually help and educate your reader. This is how you quickly become an expert in your industry. We'll write 2 posts with up to 1500 words each per month to help you get a boost in the rankings. We write longer blog posts to further show your expertise.
2 Blog Posts Per Month
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No more waiting around for your marketing to start. With blogging, the sooner you start to post, the better. Your competitors are already posting consistently, so with 72 hour turnaround times, we're giving you an advantage to help you climb up the rankings sooner by posting without scheduling.
72 Hour Turnarounds
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Our goal is that your blog posts actually rank on Google. No matter what post you want written, we'll find a keyword that works for the topic at hand so that it actually ranks. We will upload your post with proper alt text for screen readers (yes, it's necessary!), interlinking (to show your reader you're an expert), a meta description (to make your article click-worthy), and more.
Uploading & Publishing with SEO
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What's the point of blogging if the posts don't give you traffic? We provide monthly analytics reports so that you can stay on top of how your posts are ranking. You'll receive an email with quick ranking stats monthly. This provides us invaluable insights too, as we can start to see a pattern of what posts are resonating most.
Monthly Analytics Reporting & Check-Ins
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Even though you're in charge of requesting blog post topics, we don't want you to request posts that won't rank. You'll get access to a blog portal where you'll learn about the types of posts we recommend photographers request and you'll have the option to sign up for a 1:1 post planning call with us if you'd like us to help map out your 6 months of content.
Blogging Portal & Post Training
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Book your bloggers
Your work is incredible. You're talented at what you do. You've got the incredible client reviews to back it up.
Buuuut, your referrals can only keep you going for so long. In Back Pocket Blogger, we help you rank on Google now so that future you can book clients with more ease.
A beautiful website means nothing if it's getting no traffic.
Check Out These Traffic Transformations
There's a reason our clients usually stay blogging with us for more than 6 months.
Hear Eilish's Story
Eilish was looking for other ways to get website traffic without relying on social media. Now, half of her monthly traffic comes from blog posts. Whenever Instagram goes down, she doesn't worry knowing she's ranking well locally.
Eilish no longer worries about Instagram 'cuz her website ranks.
Hear Tiffany's Story
Tiffany came to us averaging around 10 monthly organic clicks from Google to her website. We immediately began writing lots of location-specific articles and by the end of 12 months, she's now consistently receiving 700+ clicks just from Google from the blog posts we wrote.
Tiffany went from 10 monthly organic clicks to 700+.
Eilish / wedding photographer
tiffany / wedding photographer
Hear Bethany's Story
Bethany came to us with a LOT of posts already and knew how to do SEO but was ready to outsource to be consistent. Within 2 years of blogging for her, we've helped to 5x her traffic and she now receives consistent inquiries from people finding her blogs on Google.
Bethany receives consistent inquiries from Google.
Kylee had been trying to blog on her own and had only put out a few posts within a year. She was ready to finally be consistent with it. While working together, we grew her traffic to the point where 63% of her monthly traffic came solely from blogs.
63% of Kylee's monthly web visitors are organic.
BETHANY / BRAND STRATEGIST
Kylee / wedding photographer
Hear Kylee's Story
Adrienne was ready to see what the power of blogging could do for her business so she didn't have to consistently always market everywhere. We wrote blog posts covering all types of weddings and elopements with pets, and her traffic increased 168%... with 82% of her traffic coming from blog posts we've written.
Adrienne's web traffic is up more than 180%.
Emily had been blogging for her own on a while consistently with a VA, but wanted to start doing more destination weddings and elopements. We worked together to craft a suite of blogs covering just that! Now, she ranks well for destinations and elopements.
Emily now ranks with destination content.
Adrienne / Pet wedding attendant
Emily / wedding photographer
Susan has been in the wedding game for a while. She's an expert and she's experienced. So, she already had a LOT of blog posts she'd already written and needed help staying consistent to focus on what she loves. We've helped her snag more #1 spots for coveted keywords.
Susan snagged more #1 spots for keywords.
Bri came to us recommended by a friend. She was interested in outsourcing blog posts and wasn't ranking for lots of local keywords. We crafted a suite of blog posts that cover her specific area of Virginia, and now 24% of her traffic comes from them.
24% of Bri's traffic comes from her blog posts.
SUSAN / WEDDING PHOTOGRAPHER
BRI / WEDDING PHOTOGRAPHER
Devin was ready to start using her blog as a resource to help new clients find her work. We've consistently blogged for her 2x a month and have grew her traffic 450% in a year and a half. We even supported her content through a move from North Carolina to Illinois.
Devin's monthly traffic has grown 450% from blogs.
Francesca came to us as a past design client of ours ready to consistently blog to attract more clients interested in brand and influencer photography. At that time, most of her traffic was from social media referrals. Now, 31% of her traffic comes right from Google.
31% of Francesca's traffic is organic.
DEVIN / WEDDING PHOTOGRAPHER
FRANCESCA / PORTRAIT PHOTOGRAPHER
We worked with Kathryn to craft a new website and she became a blog content shortly after. Her SEO strategy really started working quickly - during our time blogging together, she booked a North Carolina client who was looking for a photographer up in Boston.
Kathryn booked an out-of-state photography client.
After her rebrand with us, Kendra was ready to start getting organic inquiries from blogging in addition to social media. We wrote posts all about family photography in her area of Arizona, and within 3 months of the posts being up, she secured an inquiry from her blog post.
Kendra secured a Google inquiry in just 3 months.
Kathryn / WEDDING PHOTOGRAPHER
KENDRA R. / WEDDING PHOTOGRAPHER
This service is makes blogging effortless for you. All you have to do is send us your photos & let us know any specific details you'll want to include. Then, watch your traffic climb.
We'll be your Back Pocket Bloggers. Here's how it works.
Like we said, easy as pie. Just rinse and repeat. Submit your posts one at a time throughout the month for a maximum of 2 monthly.
Rinse & Repeat
72 hours after you leave feedback, we'll post your blog. Share it to get more eyes on it!
Share Your New Blog
Within 72 hours, your blog post will hit your inbox. Leave your feedback to add any final details.
Leave your feedback
Fill out a short form to send over your photos & information about the post you want written.
Submit your post
Never worry about not using your 2 posts a month. During onboarding, rank our pre-selected keywords so there are back-ups.
Choose your back-ups
Our time together starts when you inquire using any of the yellow buttons on this page. We'll reach out with either the contract + invoice or a call link!
inquiry + onboarding
Like we said, easy as pie. Just rinse and repeat. Submit your posts one at a time throughout the month for a maximum of 2 monthly.
Rinse & Repeat
72 hours after you leave feedback, we'll post your blog. Share it to get more eyes on it!
Share Your New Blog
Within 72 hours, your blog post will hit your inbox. Leave your feedback to add any final details.
Leave your feedback
Fill out a short form to send over your photos & information about the post you want written.
Submit your post
Never worry about not using your 2 posts a month. During onboarding, rank our pre-selected keywords so there are back-ups.
Choose your back-ups
Our time together starts when you inquire using any of the yellow buttons on this page. We'll reach out with either the contract + invoice or a call link!
inquiry + onboarding
If you're anything like us, you started your business and immediately got into the hustle and grind of social media marketing. Since then, your clients have consistently come from socials and referrals. We're big believers that it doesn't have to be that way. We're here to help you grow your brand visibility OFF social media so you can spend more time with friends, family, and the outdoors.
We’re KP and Jessie (both she/her/hers) and we love supporting creative wedding photographers who are building brands without relying on social media.
Meet Your Color-Obsessed Bloggers
You're a good fit for Back Pocket Blogger if you want...
Is Back Pocket Blogger for you?
Outsource one of your more time-consuming tasks.
More Calendar Space
Never wonder what to post on socials - just repurpose your blogs.
Consistent Content
Finally put your website to werk & get an ROI from your design investment.
Website Traffic & Visibility
Become the go-to resource in your industry from your posts.
Expert, Go-To Status
Frequently Asked Questions
Nope! As long as you have a website platform that allows blogging, we can publish your blogs for you. Simple as that!
You'll never have to worry about "missing out" on your posts each month. Once we hit a week before your month resets, if you've not submitted anything, we select topics based on your onboarding questionnaire to write for you. Whether it's one post or two, we'll write them and send them to you to review before we publish them. Our goal is to get you traffic. Letting you forget about your monthly posts isn't an option for us!
Listen, we can't guarantee results, and if anyone does... you should run the other way. However, many of our clients hold #1 rankings, resulting in hundreds of clicks to just a single blog post alone. While we can't guarantee results, we do know how to write blog posts that will get you more visible. We also analyze the monthly reports to see if we can help create a plan of what's working and what's not to make sure you're getting the best results possible in this offer.
Blog posts can take anywhere from 6-12 months to start ranking. Historically, in the photography niche, we've found our clients start to get ranking around the 6-month mark, sometimes slightly sooner. Six months together ensures that we can help you achieve the best results possible.
Let's do it
Click below to get started.
Blogging can have a snowball effect. One post you publish now can be getting you 500+ monthly organic visitors 6 months from now. Invest in your blogging today to finally get traffic off social media.
