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Stand out from the crowd without lifting a finger, by handing your rebrand off to Inkpot Creative.
Completely Transform
Your Business with
Intentional, Bold Branding,
Web Design, & SEO
Completely Transform
Your Business with
Intentional Bold Branding, Web Design, & SEO
It’s all three of those elements working in tandem with your magnetic personality that signals to your dream clients that you’re the only one for them.
But the key to booking more clients isn’t just a thoughtful SEO strategy, a bold brand, or an engaging website.
Whether you’ve been in the game for a while, or you’re starting your business with a bang, you know how important it is for your wedding photography business to stand out.
Book your Experience
A past, more ambitious version of you might have thought they could handle it. But the fact that “new brand, website, & blogs” keeps getting pushed to the bottom of your to-do list begs to differ.
Instead of spending another wedding season with a roster full of “meh” clients because your website doesn’t represent your goals, let us handle the hard parts of building your brand, website, and SEO strategy.
Oh, and did we mention that your new brand, website, & blog will be ready to launch in just 7 weeks? Yeah, that part.
But you’re too busy being creative to strategize your own SEO, design your brand from scratch, and build your own website.
Here’s what’s included in this biz-transforming service:
Your single stop for a scroll-stopping brand, awe-inspiring website, and done-for-you SEO strategy that gets you spotted through the search engine noise.
Welcome to The Intentional
Changemaker Experience
…because why stop the party when we’re just getting started??? In addition to everything listed above, you also get your own brand launch roll-out kit, aka everything you need to launch successfully. We’ll rebrand your social media profiles so that everything matches your new branding.
A Little
Something Extra
05
Take your SEO to the next level AND strut your stuff with six conversion-driven, meticulously crafted blog posts designed to help you corner your market. With a mix of portfolio pieces and location-based blogs, we’ll make it easier than ever for your dream clients to find and fall in love with you.
Blog Writing
& Strategy
04
There’s no use in pouring all your energy and resources into a website that no one visits. That’s why we roll up our sleeves and get down and dirty with your SEO to make sure that your brand is positioned to be found by the right people.
Advanced
Website SEO
03
We’re firm believers that weird websites work wonders for wedding photographers. Because when your dream clients have looked at a gajillion websites that look, feel, and sound the same, your “this is weird but I like it” website feels like a breath of fresh air.
Custom
Web Design
02
Our approach to branding is unique because we infuse the important strategic work with the parts of your personality that act as a magnet to your dream clients. That means we’re looking at your target client, your competitors, your marketing, and YOU in order to build a brand that puts the fun in functional.
Brand Strategy
& Design
01
Book your Experience
You’re a talented, innovative photographer who goes to great lengths to take extra care of your clients. You’ve worked hard to build your business, but you still feel like you’re missing something.
It’s not skills, creativity, or passion that you’re lacking. It’s a brand and website experience that celebrates you and centers your dream clients.
Your website might be working, but it’s not werking.
Check Out Other Changemakers
Previous Transformations
After the Changemaker Experience
Note: Susan worked with us prior to The Intentional Changemaker Experience including a brand design, but we did pick her fonts & colors.
-Susan Stripling
“Don’t even THINK of hiring anyone else - hire Inkpot right now. The end. They are wonderful, lovely human beings and meticulous, thoughtful designers. They nailed my entire vibe on the first draft, their entire back-end setup is so organized and their time management is flawless. I would give them a thousand stars if I could.”
Our client Susan, a photographer based in NYC, had a website that was for sure doing its job but didn’t fully represent who she was as an artist. Her work is incredibly artistic and her website had to be, too. When she officially launched her website, she was inundated with comments that said her website literally feels just like her. Now, when anyone visits her website, they get to know exactly who she is artistically before reaching out.
Susan now has a website that feels just like her & represents the level of her incredible work.
Susan Stripling Photography
NYC Wedding Photographer
After the Changemaker Experience
-Kendra Rubalcaba
“You both are very quick to answer questions. I felt like you were there for me anytime. And I had a ton of questions! Being old school I was a bit nervous not having more in person contact. But I just knew you were going to be amazing and you were. I absolutely love your work and how efficient you are with communication. I will recommend you every time I know someone rebranding.”
Before reaching out, Kendra recently went full-time in business after teaching for many years. With taking the leap, she knew she needed a brand and website that portrayed the value of her work. Primarily working with families, we created a new brand that featured a tree reminiscent of a family tree, to visually showcase what she does. Within a month of launching, the blog posts we wrote accounted for 41% of her Google traffic already.
From a templated design to a brand & website deeply rooted in Kendra’s values and work.
Kendra Lee Imagery
Arizona Family Photographer
After the Changemaker Experience
Note: Jen worked with us prior to The Intentional Changemaker Experience including a brand design.
-Jennifer Benson
“From start to finish, working with Inkpot Creative was a dream. KP and Jessie aren’t just wonderful humans who make you feel like their most important client, they deliver everything they promise and more through a super smooth and stress-free process. When I brought crazy ideas to them and asked “what if we did this?” their response was “hell yeah, here’s how we can make that happen.”
Jen was on Squarespace when she reached out, but was ready for upgraded functionality. Her all-new website has a clear user experience that showcases her offers in a way that makes sense for site visitors (psst - they are color-coded!). Her personality can be seen on every page of the website. Jen’s new site also features lots of movement, keeping website visitors intrigued as they scroll from page to page until they hit contact.
Jen now has a website that lives up to her reputation as a wedding fairy godmother.
Hitched AF
Denver Wedding Planner
After the Changemaker Experience
Note: Teresa worked with us prior to The Intentional Changemaker Experience including a brand design.
-Teresa Johnson
“HIRE THEM. If you’re tired of templated, boring websites that look like everyone else’s - and you’re missing your personality, your unique superpowers, in your website - Inkpot Creative is the designer for you! Every single step of the process was beautifully polished, organized, and helpful. KP and Jessie were kind, thoughtful, and are simply BRILLIANT at what they do.”
Teresa reached out to us ready for a complete transformation, and the result is a website that’s incredibly different than what she had prior. Within a few months of launching, 57% of her organic traffic was coming solely from the six blog posts that we wrote. Teresa’s new website puts her work as the star of the show, featuring a combination of both bold and elegant touches to distinguish her from other New England wedding photographers.
Teresa’s new website is bold & breaks the mold of what a New England photography site looks like.
Teresa Johnson Photography
Connecticut Wedding Photographer
After the Changemaker Experience
Note: Alex worked with us prior to The Intentional Changemaker Experience including a brand design.
-Alexandrea Delgado
“Truly the best of the best! I have followed the Inkpot team on social media for years now, and in my mind, there was truly no one else I could envision creating my dream website with. I did the changemaker experience, and it was so comprehensive and offered so much freaking value that I am still mind-blown.”
Alex is an OKC wedding photographer with a focus on non-traditional weddings (in other words, her work is right up our alley). She had a website that she had created on her own and a brand that was built to stand out but wanted her website to live up to the level of her work. While working together, we designed a website that puts her personality and inclusivity at the forefront of every page. The result? A website that truly stands out in OKC.
Alex’s new website is a total visual representation of who she is as a photographer.
Alexandrea Delgado Photography
Oklahoma Wedding Photographer
Starting with brand strategy that makes you a competitive force to be reckoned with, and ending with the scroll-stopping, search engine optimized website of your dreams. Here’s how the Intentional Changemaker Experience works:
We will completely transform your brand in just 7 weeks.
Have the easiest launch of your life with us by your side, helping you make the most of your new site and ensuring that you have all the information you need to keep your site up to date on your own.
Launch time!
You sit back and relax while we work on designing and developing your new site.
week 5-7: website design
This is your time to review and make final revisions on everything we’ve worked on so far.
week 4: feedback week
Your blogs are written and we pull together your final brand finals and your marketing collateral.
Week 3: Blogs & Collateral
Your brand design gets finalized and we begin doing SEO research to strategize which blogs will perform best on your website.
week 2: brand design & SEO
Our intentional time together starts with a 1:1 vision call. From there, we dive into your brand strategy and start designing your bold, stand-out brand!
Week 1: Brand strategy & Design
Frequently Asked Questions
If you already have a strategically designed brand that was done by another brand designer, we are more than happy to work with that brand. DIY branding is not a good fit for the Intentional Changemaker Experience because we want to ensure that we’re making the best strategic choices to get you the highest ROI. You should always invest in your brand before investing in your website.
We are Showit Design Partners and recommend that most of our clients use Showit for their web design platform. Reason being, Showit is a great platform for photographers who want to stand out while still prioritizing function and search engine optimization. It’s also an easy platform for you to make minor updates to on your own! That said, we also design in Squarespace and Wordpress (using Kadence or Elementor as the building platform). It all depends on which is the best match for you unique needs!
We value a collaborative creative process and love when our clients want to be fully engaged during the process. That said, we understand that photographers are some of the busiest people on the planet, so we won’t take your time for granted. Before the project starts, you’ll know exactly when you’ll be needed, down to the day, so that you can plan in advance. Most of the work is in advance (writing your copy, completing your onboarding, gathering photos, etc.), and once the project starts your primary role will be providing feedback.
No. Copywriting is not our zone of genius. Most of our clients write their own copy or hire a copywriter from our trusted list of referrals! However, we do optimize your copy by placing strategic keywords throughout to help you rank better on Google.
- A full suite of branding, including logo variations, colors, fonts, and more
- A 7-page website
- Advanced search engine optimization
- 6 conversion-focused blog posts
- Brand launch roll-out pack
- Launch support
Let's do it
It takes the Intentional Changemaker Experience.
Anyone can do that. But creating a brand that’s personal, memorable, and an accurate reflection of your personality takes work. It takes finesse. It takes a team that knows how to imbue a digital presence with bold personality.
