Building Playful Online Presences for Unconventional Photographers

Playful

“Traditional” wedding photography brands feature muted colors, script fonts, and a lack of personality that doesn’t come close to representing the people behind the branding. But the truth is, your couples don’t care about whether your brand includes the perfect shade of rose gold. They care about you, the person that they’ll be spending the most time with on the most important (and often the most stressful and expensive) day of their lives.

You do things differently from everyone else in your industry. So do we.

differently

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$9900

Investment:

7 weeks

Timeline:

Our full brand design package: brand strategy, primary logo, 3 brand marks, pattern, color palette, type suite, brand guide, and a brand launch roll out kit to rebrand your social media channels with ease on Instagram, Facebook, & more

Our full web design package: 7-page custom website, mobile optimization, social media launch graphics, website tutorials and launch guide, and full SEO optimization.

A batch of keyword-rich blogs: get a headstart on your SEO with a batch of 6 keyword optimized blogs written and published directly to your site.

includes:

Everything you need for a strategic, creative brand and website that shows up in search engines and acts as a perfect representation of you. When it comes to building a digital homebase for your business that effortlessly attracts, qualifies, and converts dream clients, your branding, website design, and SEO need to be working together seamlessly.

The Intentional Changemaker Experience is the ultimate rebrand package that puts your wedding photography business in front of dream clients.

Your growing photography business 🤝The Intentional Changemaker Experience

The Intentional Changemaker Experience

Brand & Web Design Services

Turn heads with a website that feels like you.

Custom Web Design

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$5500

Investment:

3 weeks

Timeline:

A 7-page custom website backed by strategy with SEO optimization developed in Showit, Squarespace, or WordPress (built with Kadence) depending on your needs

Full launch support including website tutorials, a launch success guide, and social media launch graphics

includes:

More than just a website, we create digital spaces that show your dream clients exactly what you’re about. From your values to your favorite flavor of ice cream, our unexpected and bold approach to design will leave your clients without any doubts that you’re the one for them.

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$3000

Investment:

3 weeks

Timeline:

Brand strategy to make sure you’re strategically positioned in your industry

Full brand suite: primary logo, up to 3 variations/brand marks, a custom brand pattern, color palette, and curated type suite

Brand launch roll-out kit so you can launch your brand in style, including Instagram highlight covers, a business card template, Facebook cover/profile template, and other social media profile support for other places you are active

Brand guidelines so you’ll always know how to use your 
new brand

includes:

We create brands that feel surprising, bold, and like a direct extension of your personality and values. While everyone else is fighting to fit in, you’ll get ahead with a brand that loudly stands out.

No bland brands allowed.

Custom Branding

We have a variety of add-ons that are exclusively available to our clients. Inside your proposal, you’ll see the option to add-on customizations like website copywriting for your entire site, custom social media templates, sticker design, merch design, & more.

Customize Your Package

Psst… looking for more?

Blogging & SEO Services

Hand off blog writing and watch your website traffic climb.

Monthly Blog Writing

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$850/month

Investment:

3 month contract

Timeline:

2 blog posts per month (up to 1,500 words each)
1 round of revisions for each post
In-depth keyword research
Uploading and publishing blog posts
Image optimization with meta descriptions
Monthly blog post SEO check-in to monitor performance
Access to a private project dashboard in Notion

includes:

You’re busy, but that doesn’t mean you should let your marketing efforts fall to the wayside. As a photographer, capturing search traffic from niche-specific searches is the key to booking more dream clients. If you want to know for a fact that your blogging is getting done the right way, this is the service for you.

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$1500

Investment:

1 week

Timeline:

Extensive keyword research

12 blog post outlines with prompts and keyword placement

A recommended 6-month posting schedule

includes:

With the right finesse and consistent effort, blogging can become your primary marketing channel (and a highly lucrative one, at that). This done-with-you blogging service provides you with all the tools and ideas you need to kickstart (or restart) your search engine optimized blogging efforts.

A leg up on starting your strategic blog.

Blogging Lift-Off

We’ll see you through to launch day, and then some! Before we say our tearful goodbyes, we’ll make sure that you’re armed with all of the trainings, tools, and tips you need to keep your website and SEO running smoothly.

04 Launch

With a strong understanding of you, your business, and your market, we’ll dive into design. Prepare to be pleasantly surprised when we deliver a site that’s unlike anything else in your industry. 

03 Design & Development

Before we dive into the design, we strategize how to make your brand, website, and blog the best of the best. This includes market research, competitor analysis, keyword research, and more.

02 Strategy

Every great relationship starts with a killer first date. Once you get in touch, we’ll schedule a time for a free Discovery call where we can discuss the details of your project and make sure we’re the perfect match.

01 Discovery

With 75+ custom website designs under our belt, we’ve developed a process that is streamlined and predictable (saving the surprises for the delightfully unexpected designs we deliver).

Our Process

KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS    

“HIRE THEM. If you’re tired of templated, boring websites that look like everyone else’s - and you’re missing your personality, your unique superpowers, in your website - Inkpot Creative is the designer for you! Every single step of the process was beautifully polished, organized, and helpful. KP and Jessie were kind, thoughtful, and are simply BRILLIANT at what they do. I couldn’t be happier with my new site, and also with the experience of working with them! If you want to do a better job of attracting your ideal client, but you’re not sure where to start - KP and Jessie are your people!”

Teresa Johnson, Wedding Photographer

KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS     KIND WORDS FROM COOL CLIENTS    

Custom Brand & WordPress Website

The Oberports

Custom Brand & WordPress Website

Love & Latitudes

Intentional Changemaker Experience

Hitched AF

Check Out Our Recent Projects

Forget everything you know about lead generation, sales, and marketing. With an Inkpot brand and website in your arsenal, you can finally get back to being an artist.

It’s time to put your website to werk.

werk

See our portfolio

Frequently Asked Questions

Questions

Do you offer payment plans?

Yep! You can pay in full or on a monthly payment plan. The initial payment is due upon signing the contract and if you opt for the payment plan, you’ll be invoiced on the same day each month until your investment is fully paid.

What platforms do you build websites on?

We are Showit Design Partners and specialize in creating websites on the Showit platform. We find that Showit is the perfect platform for photographers because it allows for eye-catching custom design without sacrificing functionality or search engine optimization capabilities.

That said, we take a fully custom approach to each and every client, which sometimes means that a different website builder is better suited to their needs. Because of this, we also design in Squarespace and Wordpress (built in Kadence), depending on what will be the best outcome for the client.

Do I need branding to work with you?

Yes, you do. We require that you have full branding including a primary logo, at least one logo variation, a full color palette, and type suite. If you need branding, we are happy to do it for you! This goes for businesses with partial branding (a singular logo, for example), too! When you get in touch, indicate that you need branding on the form and we’ll include it in your chosen package!

Can I still work with you if I'm not a photographer?

Absolutely! We specialize in wedding photographer branding, web design, and SEO, but we’re happy to work with all out-of-the-box creatives. We’ve worked with copywriters, coaches, and even an apparel brand in the past and are always down for a creative challenge.

Be real, does SEO really matter?

Short answer? Yes.

SEO matters less for certain types of businesses, but for photographers specifically, it matters a lot. That’s because you’re competing with all of the other photographers in your area for the top spot when a potential client Googles “wedding photographer near me” or “wedding photographer in (INSERT YOUR AREA HERE)” People rarely scroll past the first page of results, and they usually make a decision with the information that’s presented to them in their search. We help you rank not just for location-based keywords, but for style-specific keywords that really help your dream clients find you.

Do you offer non-custom packages?

If a template customization is what you’re after, you’re in luck. We do offer a template customization + mini brand package through our template shop, Not Your Average Template Shop. Please note that this package is for Showit only. Click here to learn more.

Let's do it

Your larger-than-life personality deserves a head-turning website to match.

Conventional websites can sashay away.

sashay