Are you caught in the cycle of staring at a blank screen, hoping for inspiration to strike? We get it—blogging can feel like a massive time-suck, especially when your schedule is already packed with client shoots, editing marathons, and trying to squeeze in some kind of social life.
But here’s the good news: blogging doesn’t have to be a multi-day affair. As a photographer, you already know the importance of having a plan before a shoot. Blogging works the same way.
By using outlines, you can cut your writing time in half (or more) while keeping your content focused, clear, and ready to rank on Google. Today, we’re breaking down how to go from “Where do I start?” to “Publish” in record time.
What You Need to Know About Blog Post Outlines
Think of an outline as your blogging best friend. It’s a step-by-step guide that makes the entire writing process smoother. Without one, you risk meandering through your post, missing crucial details, or spending hours editing because your thoughts are all over the place.
(Trust me, I’ve been there.)
Your outline becomes the creative framework that ensures every post is structured, purposeful, and designed to connect with your audience.
When I first started blogging, it was a hot mess. I’d spend hours tweaking one sentence or jumping between paragraphs because I didn’t know what to write next. Sometimes, posts would sit half-finished for weeks. Sound familiar?
That all changed when I committed to creating detailed outlines before writing. Now, my process feels seamless. In fact, I can write a full blog post in under an hour—and no, it’s not because I’ve magically become faster at typing. It’s because I know exactly what I’m writing before I even start.
Isn’t That Channeling the High School Essay Vibes? 🤷🏼♀️
Before you roll your eyes, hear us out. Remember the five-paragraph essay format your English teacher drilled into your head? Turns out, it’s a genius approach for blogging too. Start with an introduction that hooks your readers, lay out your key points as headings, and finish with a punchy conclusion.
Using this familiar structure takes the guesswork out of where to start or how to organize your thoughts. Instead, you can focus on what you do best: sharing value-packed insights with your audience.
The Magic of Templates
A solid template can be a lifesaver, especially when blogging feels like a chore. Set up a Google Doc with placeholders for all the essentials:
- Title (Brainstorm something attention-grabbing)
- SEO Keywords (Keep your post search-friendly)
- Meta Description (That enticing snippet for Google results)
- Introduction, Subheadings, and Call-to-Action
- Image Spots (Because photos are your bread and butter)
With a reusable template, you’ll spend less time formatting and more time writing, and the consistency across your posts will make your blog look polished and professional.
In fact, we have a go-to template that we use for every single post that we write.
Are You Ready to Simplify Your Blogging?
Blogging doesn’t have to feel like pulling teeth. With killer blog post outlines and a few strategic tools, you can turn it into a quick, effective way to build your online presence and connect with your dream clients. Plus, you’ll never dread staring at that blinking cursor again.
So grab your coffee, sit down with your template, and map out your next post. Before you know it, you’ll have a consistent blogging workflow that runs like clockwork.
If you’re ready to kickstart your blogging journey, grab our free guide featuring 60 must-try blog post ideas for photographers. It’s packed with inspiration to help you fill your calendar (and your dream client roster). Keep an eye on our blog for more actionable tips to level up your business!
KP’s design journey began in book publishing, but she fell in love with the truly limitless possibilities that web design presents. Since then, she’s been helping photographers and creatives become the no-brainer option for their dream clients before they even get on a call.
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12/23/24
Published On:
Krystianna Pietrzak
